Thứ Tư, 30 tháng 9, 2020

New Instagram Resources For Small Businesses via @MattGSouthern

Instagram is launching a mini-site full of new resources created to help small businesses get the most out of Instagram Shops.

The post New Instagram Resources For Small Businesses via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13919057/382703

Google Says Changing Web Layout Can Affect Rankings via @martinibuster

Google cautioned that updating a web layout can affect rankings, even if URLs and content remain the same.

The post Google Says Changing Web Layout Can Affect Rankings via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13918981/382700

Facebook Merges Messenger With Instagram DMs via @MattGSouthern

Facebook is bringing the best of Messenger to Instagram DMs which will allow users on both platforms to seamlessly connect with each other.

The post Facebook Merges Messenger With Instagram DMs via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13918758/382686

Google Makes Shopping Ads Free Worldwide via @MattGSouthern

Google is making shopping ads free in more countries following the rollout of free shopping ads in the US earlier this year.

The post Google Makes Shopping Ads Free Worldwide via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13918006/382665

25 of the Best Examples of Effective FAQ Pages via @LWilson1980

An FAQ page is one of the best ways to help people visiting or using your site. Here are 25 examples of useful FAQ pages.

The post 25 of the Best Examples of Effective FAQ Pages via @LWilson1980 appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13917532/267709

Google Reportedly Getting Sued By US Justice Department Next Week via @MattGSouthern

A lawsuit is expected to be launched against Google by the US Justice Department according to a report from Reuters.

The post Google Reportedly Getting Sued By US Justice Department Next Week via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13917533/382644

YouTube Shorts: An Introductory Guide via @gregjarboe

YouTube is trying out something new with Shorts. Here’s a glimpse of how it is being received and what marketers can look forward to.

The post YouTube Shorts: An Introductory Guide via @gregjarboe appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13917423/382267

How to Use Competitor Insights to Get Ahead in PPC via @michellemsem

Knowing your competitors' search ads strategy can help you focus your efforts where you can win. Here are three key areas to review.

The post How to Use Competitor Insights to Get Ahead in PPC via @michellemsem appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13917290/382417

How to Plan a Sustainable B2B Media Strategy in a Recession via @iambenwood

Learn how combining brand building with sales activation in your media strategy can help your B2B brand get through these trying times.

The post How to Plan a Sustainable B2B Media Strategy in a Recession via @iambenwood appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13917149/381056

Google Explains Role of Time and Place in Search Rankings via @martinibuster

New article explains three things that Google uses for selecting web pages to rank for featured snippets.

The post Google Explains Role of Time and Place in Search Rankings via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13916893/382604

Thứ Ba, 29 tháng 9, 2020

Google Launches Mini-Site of Holiday Marketing Resources via @MattGSouthern

Google’s new small business holiday hub is full of resources marketers can use to prepare for the busiest shopping season of the year.

The post Google Launches Mini-Site of Holiday Marketing Resources via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13915456/382571

How to Increase Sales to an Ecommerce Site via @martinibuster

Are you making it easy for consumers to make decisions and check out? Here's how to remove obstacles and increase sales on your ecommerce site.

The post How to Increase Sales to an Ecommerce Site via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13915353/382490

eCommerce Must-Haves for Improving Sales via @martinibuster

How to increase sales to an eCommerce site.

The post eCommerce Must-Haves for Improving Sales via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13914793/382490

What Drives Ecommerce Returns & How to Reduce Them via @rajnijjer

Is your ecommerce business facing a surge of product returns? Focus on these areas to reduce returns and protect your profit margins.

The post What Drives Ecommerce Returns & How to Reduce Them via @rajnijjer appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13914794/382090

Cloudflare Announces Free Web Analytics via @martinibuster

Cloudflare announces a free privacy-first web analytics service. It's free to all, including publishers who are not customers.

The post Cloudflare Announces Free Web Analytics via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13914554/382498

Why Marketers Shouldn’t Underestimate the Value of TikTok via @brie_e_anderson

TikTok is here to stay. Have you tapped into its value yet? If not, here are four things that might convince you to reconsider.

The post Why Marketers Shouldn’t Underestimate the Value of TikTok via @brie_e_anderson appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13914555/381492

How to Catch & Fix 4 Common SEO Issues Before It’s Too Late via @lorenbaker

Taking a proactive stance in your SEO processes will help you catch and resolve problems before they impact your rankings. Here's how to do it.

The post How to Catch & Fix 4 Common SEO Issues Before It’s Too Late via @lorenbaker appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13914497/382374

Mastering In-House SEO: Your Must-Read Book for 2020 via @bluearrayseo

Current and aspiring in-house SEO professionals will benefit from reading these stories from 26 leading experts. Here's your sneak peek of the book.

The post Mastering In-House SEO: Your Must-Read Book for 2020 via @bluearrayseo appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13913970/378471

Thứ Hai, 28 tháng 9, 2020

How Google Handles Naked Links via @martinibuster

Google's John Mueller answers how Google handles bare URL inbound links that do not have an anchor text.

The post How Google Handles Naked Links via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13913650/382455

YouTube Growing As a Source of News for Americans via @MattGSouthern

A Pew Research Center study finds about a quarter of US adults get news from YouTube, including a mix of independent and established organizations.

The post YouTube Growing As a Source of News for Americans via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13913500/382451

Google SERP Study: Which Rich Results Get the Most Clicks? via @MattGSouthern

All rich results in Google SERPs are not created equal – at least not when it comes to click-through rate – a new study finds.

The post Google SERP Study: Which Rich Results Get the Most Clicks? via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13913150/382445

Facebook Ads to Remove 28-Day Attribution Model via @SusanEDub

Facebook Ads will no longer have a 28-day attribution model option after October 12th. Advertisers are encouraged to take several steps to prepare.

The post Facebook Ads to Remove 28-Day Attribution Model via @SusanEDub appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13913041/382436

SEJ eSummit Is Back! 5 Stages, 30+ Speakers & Workshops via @MrDannyGoodwin

Early bird tickets are now available for Day 1 of our two-day virtual conference. Here's why you should look forward to SEJ eSummit 2021.

The post SEJ eSummit Is Back! 5 Stages, 30+ Speakers & Workshops via @MrDannyGoodwin appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13911027/381833

How to Take Over the SERPs for Your Name via @jeremyknauff

Want to take control of your personal brand online? These SEO tips will help you own the SERPs when someone searches for your name.

The post How to Take Over the SERPs for Your Name via @jeremyknauff appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13910277/381734

6 Things I Wish Someone Told Me When I Was New to PPC via @LisaRocksSEM

Are you new to PPC? This exciting area of marketing is constantly growing and changing. Here's helpful information I wish I knew from the start.

The post 6 Things I Wish Someone Told Me When I Was New to PPC via @LisaRocksSEM appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13910192/381780

8 Things Amazon Sellers Should Do to Prepare for Q4 Sales via @AMZRobynJohnson

Selling on Amazon? The next 30 days are crucial to your store's holiday profitability. Follow these tips to prepare for this year's Christmas sales boom.

The post 8 Things Amazon Sellers Should Do to Prepare for Q4 Sales via @AMZRobynJohnson appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13909945/381971

Chủ Nhật, 27 tháng 9, 2020

15 Tips That Will Improve Your Writing Today via @ronlieback

Learning how to write well is a process that can always be improved. Apply these 15 tactics to elevate your writing to the next level.

The post 15 Tips That Will Improve Your Writing Today via @ronlieback appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13908207/381858

Thứ Bảy, 26 tháng 9, 2020

Pinterest Search Trends for Fall 2020 via @MattGSouthern

Pinterest released an updated report on search trends with insight into what’s expected to be popular during the fall months of 2020.

The post Pinterest Search Trends for Fall 2020 via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13907541/382157

Google Rewrites Meta Descriptions Over 70% of the Time via @MattGSouthern

Google rewrites meta descriptions for pages over 70% of the time, according to a recent study examining search results for 30,000 keywords.

The post Google Rewrites Meta Descriptions Over 70% of the Time via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13907109/382140

Thứ Sáu, 25 tháng 9, 2020

Twitter Says More Users Clicking Links Before Retweeting via @MattGSouthern

Twitter says nudging users to read articles before retweeting them is working. Now, more users will be prompted to do so going forward.

The post Twitter Says More Users Clicking Links Before Retweeting via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13906181/382128

YouTube Updates Age-Appropriate Content Restrictions & This Week’s Digital Marketing News [PODCAST]

The Marketing O'Clock team covers YouTube's age-restricted content policies, updates to Google local campaigns, the redesigned LinkedIn interface, and more.

The post YouTube Updates Age-Appropriate Content Restrictions & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13905008/382008

39 Inspiring Examples of Contact Us Pages via @annaleacrowe

Looking for inspiration for your contact us page? See these 39 amazing examples from ecommerce, SaaS, agencies, and other brands.

The post 39 Inspiring Examples of Contact Us Pages via @annaleacrowe appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13904742/378518

Migrating to HubSpot CMS: An SEO Walkthrough for New Users via @drumming

New to HubSpot CMS? This roadmap will guide you through its native SEO functionality and integrations and identify key features that are missing.

The post Migrating to HubSpot CMS: An SEO Walkthrough for New Users via @drumming appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13904670/381878

Buyer-Centric Content: How to Write Content for TOFU, MOFU & BOFU via @mansidhorda

Learn which types of content to create for your buyers when they are Top of Funnel, Middle of Funnel, and Bottom of Funnel.

The post Buyer-Centric Content: How to Write Content for TOFU, MOFU & BOFU via @mansidhorda appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13904428/381406

Thứ Năm, 24 tháng 9, 2020

Pinterest Launches Story Pins & More New Tools via @MattGSouthern

Pinterest is launching its “biggest updates for creators yet,” which includes a suite of features and the debut of stories.

The post Pinterest Launches Story Pins & More New Tools via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13903651/382034

Bing Search Updates: Autosuggest, People Also Ask, + More via @MattGSouthern

Bing is improving several key search features with updates designed to provide users with a wider range of results.

The post Bing Search Updates: Autosuggest, People Also Ask, + More via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13902877/382009

Reddit Announces Inventory Type Options for Advertising via @SusanEDub

Reddit rolled inventory control options for advertisers to align with their comfort level of brand safety standards.

The post Reddit Announces Inventory Type Options for Advertising via @SusanEDub appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13902762/382002

LinkedIn Has a New Look With Improved Search Experience via @MattGSouthern

LinkedIn is unveiling a redesign which comes with an improved search experience, along with stories and new messaging features.

The post LinkedIn Has a New Look With Improved Search Experience via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13902295/381965

20 Things I Learned From 20 Years of Working in the SEO Industry via @SEOGoddess

A seasoned SEO professional shares 20 of the most important lessons she has learned from two decades of experience in the industry.

The post 20 Things I Learned From 20 Years of Working in the SEO Industry via @SEOGoddess appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13901886/380069

6 Enterprise-Level Link Building Best Practices via @_kevinrowe

Building links at the enterprise-level? Use your size to your advantage. Here are six best practices for a successful large-scale campaign.

The post 6 Enterprise-Level Link Building Best Practices via @_kevinrowe appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13901758/link-building-best-practices

24 Best Google Keyword Planner Alternatives via @5le

Looking for a good alternative to Google Keyword Planner? Here are 24 tools you can use to discover keyword ideas and search volume predictions.

The post 24 Best Google Keyword Planner Alternatives via @5le appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13901709/381513

Google On Link Algorithms and How Long for Links to Work via @martinibuster

Google's John Mueller discusses how often link algorithms update and how long it takes for a link to take effect.

The post Google On Link Algorithms and How Long for Links to Work via @martinibuster appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13901452/381920

Thứ Tư, 23 tháng 9, 2020

What Data from 100 Million Calls Can Teach Marketers About Rebounding from COVID-19 via @CallRail

Recent call data is continuing to reveal new insights for marketers. Here are a few takeaways to help get your business back on track. 

The post What Data from 100 Million Calls Can Teach Marketers About Rebounding from COVID-19 via @CallRail appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13900933/377374

Google Supports New Structured Data for Retailers via @MattGSouthern

Google is starting to support a new type of schema.org markup that allows retailers to add shipping information to search results.

The post Google Supports New Structured Data for Retailers via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13900402/381901

Google on its Relationship With SEOs via @MattGSouthern

Google’s Martin Splitt, and Barry Schwartz of Rusty Brick, discuss myths surrounding Google’s relationship with the SEO community.

The post Google on its Relationship With SEOs via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13900038/381882

How to Handle Out-of-Stock Products on Ecommerce Platforms via @TaylorDanRW

Get your strategy for product stock handling implemented ahead of the busy period. Learn key ecommerce tips for dealing with out-of-stock products.

The post How to Handle Out-of-Stock Products on Ecommerce Platforms via @TaylorDanRW appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13899526/381538

5 Common Google My Business Problems & How to Resolve Them via @sherrybonelli

Google My Business has gotten more complex over the years. Here are five common issues with Google My Business and how to fix them.

The post 5 Common Google My Business Problems & How to Resolve Them via @sherrybonelli appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13899391/381328

Facebook Removes the 20% Text Limit on Ad Images via @SusanEDub

First noticed by buyers as a lack of warnings and disapprovals, many are now sharing their Facebook reps have confirmed it's gone.

The post Facebook Removes the 20% Text Limit on Ad Images via @SusanEDub appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13899352/381844

Marketing Accessibility Based on Human Life Experiences via @kim_cre8pc

Learn why inclusive web design trumps AI-based accessibility remediation solutions and the importance of marketing with people – not sales – in mind.

The post Marketing Accessibility Based on Human Life Experiences via @kim_cre8pc appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13899328/381605

6 Signs You Need to Update Your Website Copy via @Manish_Analyst

Not getting results from your website even with its fancy design and flashy features? It's time to re-examine your website copy.

The post 6 Signs You Need to Update Your Website Copy via @Manish_Analyst appeared first on Search Engine Journal.



from Search Engine Journal https://feedpress.me/link/13962/13899088/381476