Chủ Nhật, 31 tháng 5, 2020

Google Tests Showing Web Pages in YouTube Search Results via @MattGSouthern

Google has been spotted showing links to web pages when people search for topics on YouTube.

The post Google Tests Showing Web Pages in YouTube Search Results via @MattGSouthern appeared first on Search Engine Journal.



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What Is Evergreen Content & Why Should You Care? via @JuliaEMcCoy

Want to learn how to write content that brings you consistent organic traffic for months or even years? It all boils down to evergreen content.

The post What Is Evergreen Content & Why Should You Care? via @JuliaEMcCoy appeared first on Search Engine Journal.



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Thứ Bảy, 30 tháng 5, 2020

Google Adds An Anxiety Disorder Self-Assessment to Search Results via @MattGSouthern

When people use Google Search to look for information about anxiety, they will now see a clinically-validated questionnaire for self-assessment.

The post Google Adds An Anxiety Disorder Self-Assessment to Search Results via @MattGSouthern appeared first on Search Engine Journal.



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Thứ Sáu, 29 tháng 5, 2020

Twitter Lets Users Schedule Tweets in Advance via @MattGSouthern

Twitter now offers its own method of scheduling tweets in advance, a feature that was once only available with third-party tools.

The post Twitter Lets Users Schedule Tweets in Advance via @MattGSouthern appeared first on Search Engine Journal.



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Google to Use Page Experience as a Ranking Factor & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

The Marketing O'Clock team discusses Google's announcement that user experience will be a ranking factor, the launch of Google Discovery ads, and more

The post Google to Use Page Experience as a Ranking Factor & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld appeared first on Search Engine Journal.



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Trump Executive Order May Target Blogs, Recipe Sites & Forums via @martinibuster

A new presidential executive order may affect legal immunity currently enjoyed by many sites, including blogs, forums, and recipe sites.

The post Trump Executive Order May Target Blogs, Recipe Sites & Forums via @martinibuster appeared first on Search Engine Journal.



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6 Reasons to Keep Creating Content During COVID-19 via @Manish_Analyst

The COVID-19 pandemic shouldn’t bring every marketing effort in your company to a halt. Here's why you should keep creating content now and beyond.

The post 6 Reasons to Keep Creating Content During COVID-19 via @Manish_Analyst appeared first on Search Engine Journal.



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Hreflang FAQ: 7 Basic Questions You Always Wanted to Ask via @motokohunt

Hreflang is commonly misinterpreted and misunderstood. Let's uncover the facts behind it by answering simple, yet, repeatedly asked hreflang questions.

The post Hreflang FAQ: 7 Basic Questions You Always Wanted to Ask via @motokohunt appeared first on Search Engine Journal.



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Google Now Has 6 Ways to Measure Core Web Vitals via @MattGSouthern

Google is quickly expanding the number of ways site owners can measure Core Web Vitals, now offering 6 ways in total.

The post Google Now Has 6 Ways to Measure Core Web Vitals via @MattGSouthern appeared first on Search Engine Journal.



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Is Sleep Apnea Robbing You of Your Rest? via @rehor

Here's how I learned I had sleep apnea and how I'm managing the challenges that come with it.

The post Is Sleep Apnea Robbing You of Your Rest? via @rehor appeared first on Search Engine Journal.



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Thứ Năm, 28 tháng 5, 2020

Google’s ‘Top Stories’ to Show More Than Just AMP Pages via @MattGSouthern

Google is making a change to its ‘top stories’ section in search results by removing AMP as one of the requirements for getting featured.

The post Google’s ‘Top Stories’ to Show More Than Just AMP Pages via @MattGSouthern appeared first on Search Engine Journal.



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Google’s Core Web Vitals to Become Ranking Signals via @MattGSouthern

Google is introducing a new ranking signal that combines Core Web Vitals with existing signals to better evaluate the quality of a user’s experience.

The post Google’s Core Web Vitals to Become Ranking Signals via @MattGSouthern appeared first on Search Engine Journal.



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How to Use GitHub for Enterprise SEO via @SEOGoddess

From easy-to-update GitHub Pages to tools that simplify collaboration across large organizations, here are some ways GitHub can support enterprise SEO.

The post How to Use GitHub for Enterprise SEO via @SEOGoddess appeared first on Search Engine Journal.



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How to Meet the Increased Demand for Website Accessibility via @kim_cre8pc

Many people now depend on the web for basic necessities. It has uncovered the website accessibility issues most businesses have. Here's how to address them.

The post How to Meet the Increased Demand for Website Accessibility via @kim_cre8pc appeared first on Search Engine Journal.



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Paid Advertising Beyond the Conversion with Susan Wenograd - Ep. 197

Conversions shouldn't be the only end-goal of PPC. Susan Wenogard talks about why we need to look beyond the clicks and begin building sales pipelines.

The post Paid Advertising Beyond the Conversion with Susan Wenograd [PODCAST] appeared first on Search Engine Journal.



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Thứ Tư, 27 tháng 5, 2020

Breaking: IGTV Announces Monetization for Creators via @SusanEDub

IGTV makes a move to gain ground on YouTube's creator community by outlining its initial test in monetization partnerships.

The post Breaking: IGTV Announces Monetization for Creators via @SusanEDub appeared first on Search Engine Journal.



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Google Search Console Updated With Core Web Vitals Report via @MattGSouthern

Google’s Core Web Vitals, a set of metrics deemed essential to delivering a good user experience, now have their own report in Search Console.

The post Google Search Console Updated With Core Web Vitals Report via @MattGSouthern appeared first on Search Engine Journal.



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Google Rolls Out 3 New Attributes For GMB Listings via @MattGSouthern

Google is letting businesses highlight more types of service offerings by adding three new attributes to Google My Business profiles.

The post Google Rolls Out 3 New Attributes For GMB Listings via @MattGSouthern appeared first on Search Engine Journal.



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How Universal Search Works via @beanstalkim

Learn why Google's Universal Search results are important, where Universal Search is going, and what it means for you.

The post How Universal Search Works via @beanstalkim appeared first on Search Engine Journal.



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How Search Engines Answer Questions via @beanstalkim

Learn how search engines understand and categorize queries to provide the best possible answer for users.

The post How Search Engines Answer Questions via @beanstalkim appeared first on Search Engine Journal.



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How Search Engines Display Search Results via @beanstalkim

Let's look at how Google displays search results and the main components of a generic search engine results page (SERP).

The post How Search Engines Display Search Results via @beanstalkim appeared first on Search Engine Journal.



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Thứ Ba, 26 tháng 5, 2020

Google Announces 3-Day Digital Conference Starting June 30 via @MattGSouthern

Google is planning for a live digital event taking place over three days, which is geared toward developers and has some search-specific sessions as well.

The post Google Announces 3-Day Digital Conference Starting June 30 via @MattGSouthern appeared first on Search Engine Journal.



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Facebook Messenger Rooms Can Now Be Created From Instagram via @MattGSouthern

Facebook Messenger Rooms, a new video chat option for up to 50 people, can now be launched from the Instagram Direct inbox.

The post Facebook Messenger Rooms Can Now Be Created From Instagram via @MattGSouthern appeared first on Search Engine Journal.



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Amazon Reported Moving Into Local News and Sports Podcasting

Amazon is reported to be moving into Local Search Advertising via Local News and Sports Podcasts. Response to decline of 3rd party cookies?

The post Amazon Reported Moving Into Local News and Sports Podcasting appeared first on Search Engine Journal.



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Google Ads Incorporates Retail Category Reporting via @SusanEDub

Retailers can now see Retail Category performance across different delivery avenues in Google Ads.

The post Google Ads Incorporates Retail Category Reporting via @SusanEDub appeared first on Search Engine Journal.



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Google Explains Why it Rewrites Meta Descriptions via @martinibuster

Google's John Mueller offers an explanation of what causes Google's algorithm to rewrite meta descriptions.

The post Google Explains Why it Rewrites Meta Descriptions via @martinibuster appeared first on Search Engine Journal.



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How User Behavior In Search Works: Everything You Need to Know via @beanstalkim

This post explains the type of user behavior signals that the search engines do – and do not – use, using specific examples and applications.

The post How User Behavior In Search Works: Everything You Need to Know via @beanstalkim appeared first on Search Engine Journal.



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How Machine Learning in Search Works: Everything You Need to Know via @beanstalkim

Know exactly what machine learning is and how search engines use it to rank pages and determine the SERP layout.

The post How Machine Learning in Search Works: Everything You Need to Know via @beanstalkim appeared first on Search Engine Journal.



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How Search Engines Rank Pages via @beanstalkim

Here's how search engines rank webpages – from query classification, to assigning context, and determining which signals are most important.

The post How Search Engines Rank Pages via @beanstalkim appeared first on Search Engine Journal.



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How Ecommerce Businesses Can Do More with Less Shopping Ad Budget via @brentcsutoras

Discover how improving online shopper experience from Google Shopping Ads and making a change to your landing pages can boost your ecommerce conversions.

The post How Ecommerce Businesses Can Do More with Less Shopping Ad Budget via @brentcsutoras appeared first on Search Engine Journal.



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Thứ Hai, 25 tháng 5, 2020

What Will Post-Pandemic SEO Agencies Look Like? via @seomonitor

The COVID-19 pandemic has pushed many SEO agencies to rethink their business and seize emerging opportunities. So what comes next?

The post What Will Post-Pandemic SEO Agencies Look Like? via @seomonitor appeared first on Search Engine Journal.



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How Search Engine Algorithms Work: Everything You Need to Know via @beanstalkim

A search algorithm is actually a massive collection of other algorithms. Here's how it all works.

The post How Search Engine Algorithms Work: Everything You Need to Know via @beanstalkim appeared first on Search Engine Journal.



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Chủ Nhật, 24 tháng 5, 2020

Google’s John Mueller: Don’t Create a Sitemap Manually via @MattGSouthern

Google’s John Mueller recently advised an SEO not to manually create a sitemap for a large website, and offered more appropriate solutions.

The post Google’s John Mueller: Don’t Create a Sitemap Manually via @MattGSouthern appeared first on Search Engine Journal.



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How (& Why) Search Engines Render Pages via @beanstalkim

How do search engines render pages on the web? Why and when do they do it? Find out here.

The post How (& Why) Search Engines Render Pages via @beanstalkim appeared first on Search Engine Journal.



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Thứ Bảy, 23 tháng 5, 2020

10 Ways to Minimize Distractions & Still Get Work Done via @JuliaEMcCoy

Finding yourself without a choice and having to work from home? It gets easier. All you need is determination and these tricks and strategies.

The post 10 Ways to Minimize Distractions & Still Get Work Done via @JuliaEMcCoy appeared first on Search Engine Journal.



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Thứ Sáu, 22 tháng 5, 2020

Google Translate Widget is Free Again for Some Websites to Use via @MattGSouthern

Google is again supporting the Google Translate website translator tool in an effort help people get the information they need amid the COVID-19 pandemic.

The post Google Translate Widget is Free Again for Some Websites to Use via @MattGSouthern appeared first on Search Engine Journal.



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New Google Maps Feature Highlights Wheelchair Accessible Places via @MattGSouthern

Google Maps is launching a new accessibility feature that lets users find wheelchair accessible places with the push of a button.

The post New Google Maps Feature Highlights Wheelchair Accessible Places via @MattGSouthern appeared first on Search Engine Journal.



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Facebook Shops for Small Businesses & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

This week on Marketing O'Clock, Facebook Shops make their way to a business page near you, Twitter allows users to limit replies, and more.

The post Facebook Shops for Small Businesses & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld appeared first on Search Engine Journal.



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How to Do SEO for Niche Markets via @krisjonescom

Wondering what high-quality, effective SEO for a niche market entails? Here are five steps you need to follow in your niche SEO strategy.

The post How to Do SEO for Niche Markets via @krisjonescom appeared first on Search Engine Journal.



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How to Stop Wasting Money on Content Marketing via @VictorIjidola

Here's how to approach your content strategy sessions in order to focus on not wasting marketing money.

The post How to Stop Wasting Money on Content Marketing via @VictorIjidola appeared first on Search Engine Journal.



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Can Self-Sabotage Be Sabotaged? via @wonderwall7

Self-sabotage has been a constant in my life for many years. Is this the time I finally beat it? Here's what I've learned so far.

The post Can Self-Sabotage Be Sabotaged? via @wonderwall7 appeared first on Search Engine Journal.



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Can Google PageRank be Manipulated for Better Rankings? via @martinibuster

Is it possible to stop PageRank from flowing to pages that don't matter to focus it on the pages that do?

The post Can Google PageRank be Manipulated for Better Rankings? via @martinibuster appeared first on Search Engine Journal.



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Research Reveals Covid-19 Consumer Behavior Insights via @martinibuster

New data shows how to anticipate and strategize for the new normal. Those who learn this will be the winners.

The post Research Reveals Covid-19 Consumer Behavior Insights via @martinibuster appeared first on Search Engine Journal.



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Thứ Năm, 21 tháng 5, 2020

Twitter to Let Users Choose Who Can Reply to Tweets via @MattGSouthern

Twitter is officially testing a new feature that allows users to prohibit entire groups of people from replying to individual tweets.

The post Twitter to Let Users Choose Who Can Reply to Tweets via @MattGSouthern appeared first on Search Engine Journal.



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Google Launches New Podcast Promising Undocumented Information via @MattGSouthern

Google is launching a new podcast which promises to live up to its name of “Search Off the Record.”

The post Google Launches New Podcast Promising Undocumented Information via @MattGSouthern appeared first on Search Engine Journal.



from Search Engine Journal http://tracking.feedpress.it/link/13962/13561761

Paving the Path Forward with SEO: Preparing for New Normalities

Brands have unlimited potential right now to entertain, assist, educate, and inform. Here are six ways to leverage SEO in preparing for new normalities.

The post Paving the Path Forward with SEO: Preparing for New Normalities appeared first on Search Engine Journal.



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How to Measure Content Marketing Success Using Google Data Studio via @KayleLarkin

Looking for a way to measure whether your content marketing is successful? Here's how you can use Google Data Studio to calculate the ROI.

The post How to Measure Content Marketing Success Using Google Data Studio via @KayleLarkin appeared first on Search Engine Journal.



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Technical SEO, Thinking Like a Robot & More with Jamie Alberico - Ep. 196

Technical SEO consultant Jamie Alberico talks about working with dev teams, advocating for accessibility, being a value-oriented SEO, and more. 

The post Technical SEO, Thinking Like a Robot & More with Jamie Alberico [PODCAST] appeared first on Search Engine Journal.



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YouTube’s Continued Land Grab for TV Dollars: YouTube Select via @SusanEDub

YouTube continues its moves to grab a share of traditional TV dollars with its new YouTube Select program.

The post YouTube’s Continued Land Grab for TV Dollars: YouTube Select via @SusanEDub appeared first on Search Engine Journal.



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Thứ Tư, 20 tháng 5, 2020

25 Awesome Examples of About Us Pages via @alexanderkesler

Want to make a great impression on your visitors? These 25 excellent examples of About Us pages will inspire you.

The post 25 Awesome Examples of About Us Pages via @alexanderkesler appeared first on Search Engine Journal.



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